Sameer Mahandru, a leader in the alcohol and beverage (AlcoBev) industry, shares his thoughts on the current tariff wars and believes that India has a great opportunity to benefit—if it plays its cards right.

Right now, global trade is facing big challenges. Countries are raising tariffs (import taxes) on each other’s goods, which is creating tension and uncertainty.

The United States has set a standard 10% tariff on almost all imported products. On top of that, it has placed much higher tariffs—up to 145%—on goods from certain countries, especially China. Other major economies like India, Japan, and those in the European Union are also affected.

In return, China has increased its tariffs on American products to as much as 125%. The European Union is ready with its own set of countermeasures. While they’ve paused action for now, they’re prepared to raise tariffs too if negotiations with the U.S. don’t work out.

Amid all this, Mahandru points out that India is in a strong position. If the country makes smart decisions, it could take advantage of this global realignment and secure better trade deals.

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